Physical mailing.
Your new revenue stream

¿Tus emails ya no abren y el retargeting en redes está carísimo? Con Posthero conviertes correo físico personalizado en un canal automatizado que recupera ventas sin pelear contra filtros ni saturación

Send your first campaign with no platform fees
Posthero envelope
Posthero envelope
Brands that already trust us

Automated physical mail for any use case

Customer loyalty and retention

Strengthen relationships with your best customers with personalized and timely physical mailings. Activate recurring campaigns (birthdays, restocking, milestones) with triggers from your CRM, and include QR codes for exclusive offers and response tracking in each letter. End-to-end automation, just like email.

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Posthero helps you retain customers with physical mail

Re-engagement of inactive customers

Reactivate dormant accounts with tangible messages that break through inbox indifference. Segment by time since last purchase, value, or category, send a relevant email, and measure impact with unique URLs/QR codes. Combine it with a remarketing audience to close the loop seamlessly.

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Reactivate customers with Posthero

Increase traffic in physical stores

Turn digital intent into real visits. Launch geo-targeted campaigns with in-store coupons, maps/QR codes, and engaging creatives that encourage customers to try new things. Integrate POS systems to confirm redemptions and optimize by neighborhood, time of day, and average ticket price without ever touching a spreadsheet.

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Increase traffic in physical stores with Posthero

Promotion of events or launches

Give your key dates premium reach with personalized postal invitations. Sync the campaign with your marketing calendar, add RSVP via QR code, and reinforce it with a digital sequence. From design to delivery, everything is automated to ensure timely and impactful service.

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Promoting events with Posthero

Ready to multiply your sales

Calculate your sales potential

The only marketing channel that doesn't compete with your inbox

From design to your customer's mailbox in just 4 steps: simple, scalable and measurable physical mailing

98%

Opening rate

15%

Average conversion

10

Campaign preparation minutes

As simple as sending an email campaign

Automate your direct marketing campaigns to retain your customers in just 3 steps

Start now Discover how to automate
01.

Choose a template and customize it

Start with optimized templates for shopping carts, win-back offers, and customer retention. Change colors, copy, and product modules. If you prefer your own design, no problem: design in Canva, Illustrator, or Figma and upload it in minutes.
02.

Connect your store (Shopify/Klaviyo/CSV)

No development required: connect your ecommerce or CRM, sync audiences, and trigger events (cart, last purchase, LTV, RFM, etc.). The API allows you to delve deeper if needed.
03.

Design your flyer or letter

Upload your own design or use pre-designed templates. Customize with dynamic variables (name, address, discount codes) to increase conversion.
03.

Measure your results

Access your dashboards and track the real impact of each campaign. See which campaigns generate the most orders and optimize your direct marketing investment.

Everything your brand needs to retain your customers

This are some examples of tools you can integrate with Posthero

Plug and play

Integrate with your favorite e-commerce tools.

This is an example of how we can use Posthero campaigns to automate campaigns

Autopilot campaigns

Leave your direct mail campaigns automated and don't worry about forecasting.

These are some illustrative examples of the formats that can be delivered with Posthero

Predictable price

Unlike CPCs, the shipping price does not change according to the season or your target audience.

FAQs

How long does it take for a physical mailing campaign letter to arrive in Spain?

For domestic shipments within Spain, the usual delivery time is 2 to 5 business days, starting from when your campaign goes into production and printing. The total time depends on:
- Volume and format (postcard, letter in envelope, catalog): the greater the complexity, the more preparation.
- Province and postal code: rural areas may take 1 day longer.
- Calendar: seasonal peaks (Black Friday, Christmas) add 24–48 h.

Can I measure the real ROI of direct mail in my e-commerce?

Yes. We measure the ROI of physical mailings with 1:1 traceability and cohort analysis:
Unique coupons per recipient or segment (e.g., WINBACK-ANA-XK2) direct attribution.
Unique QR/URLs with UTM: we captured the session, source “direct-mail”.
Cohorts and “matchback”: we compare those who received a letter vs. a comparable group that did not receive one.
Holdout/AB test (optional) we reserve a % without shipment to isolate the incremental lift.
→ Recommended attribution window: 14–30 days (based on average ticket and re-purchase cycle).

Do I need a designer to create the cards or can I use templates?

You don't need a designer. You can:
-Use optimized templates for abandoned cart, win-back and retention (editable text and images).
-Upload your creative work designed in Canva, Illustrator or Figma.

Is there a minimum volume required to launch a direct mail campaign?

We work with everything from small batches to bulk shipments, so you can:
-Test with a controlled sample (high LTV segment or dormant VIPs).
-Scale to the entire audience if the lift and ROI meet your goal.
- Send resend to those who did not convert after the first letter (optimized second wave).

Our blog

Learn more about physical mailing

Continue learning about direct mail campaign techniques, as well as examples and templates
10 Benefits of Direct Mail Marketing for Businesses
Marketing

10 Benefits of Direct Mail Marketing for Your Business

Learn how direct mail marketing can be an effective alternative to digital marketing, with unique advantages and practical examples.
November 17, 2024
3 effective campaigns to get started with direct mail
Marketing

3 effective campaigns to start direct mail campaigns

Maximize your e-commerce sales: Postcard tactics for common challenges and innovative solutions with Posthero.
March 19, 2024
3 ways to do relevant and effective direct marketing
Growth

3 ways to make direct marketing relevant

How to connect effectively with your customers through personalized strategies, impactful materials, and automated direct mail campaigns.
November 16, 2024

Tus emails van a spam. Las cartas llegan a sus manos.

Lanza campañas de marketing directo postal que tus clientes no pueden ignorar. Envía postales y cartas físicas automatizadas para recuperar ventas y fidelizar. Integrado 100% con las herramientas de tu e-commerce.
01.

Quick Onboarding

Get your setup ready in days, not weeks
02.

No platform cost

Try your first shipment with no usage fees.
03.

No commitment

You don't need to commit to annual contracts. Use it month by month.
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